Segmentation / Analytics

Data-driven actionable insights to fuel growth

Making customer data from different data points truly actionable and maximising retail performance through personalised campaigns.

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Trusted By Top Retail Brands

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With clear insight in to customer data, retailers can understand more about distinct customer segment based on different parameters like, psychographic, behaviour, preference etc., and run effective marketing campaigns. retailersail business owners can resort to product recommendation suitable for each and every customer.

If one knows more about customer interactions from different channels, one can optimise and improve customer journey process to increase conversion and retention.

Start with customer acquisition and grow with customer engagement

Spending more money on advertising to attract new customers than on focusing on the ones you already have? If so, you could be paying five times more than necessary!

Increasing customer retention by just 5% helps you boost profits by 25-95%.

LYTTY lets you focus on retaining the right customers with the right strategies by pointing out

  • High-value customers

  • Who needs your attention

  • Those who do not purchase often

  • Who stopped purchasing

  • Customers at a churn-risk

  • New customers

AI-driven customer segmentation

Put your customers into separate baskets based on how recent, frequent, and valuable their purchases are, helping you target them effectively.

Repeat Purchase Analysis

Easily track and compare repeat purchase rates over time. Now, you can effectively segment customers and build intelligent marketing strategies.

Product Journey Analysis

Tweak your marketing strategies for maximum impact by knowing what your customers buy on each individual purchase.

Recommending cross-sells

Analyses your customers' purchase patterns and proposes the list of the right products to cross-sell and maximise revenue

Access Deep Customer Insights and Engage with Them to Improve Profitablity

Customer Insights

LYTTY's Deep customer insights and Customer purchase behavioural analysis will help you to make informed decisions

Al driven Recommendations

LYTTY's Al Engine will recommend which customers are good to target for promotions

Smart Segmentation

LYTTY's Smart segmentation tool will allow you to create the right customer segment to help you to with actionable insights

360 degree View

No matter you have 100 stores or Ecommerce, LYTTY will give you a 360 degree view of your customers

Multi channel Campaigns

WhatsApp, SMS, Email, all can be integrated with single click to send campaigns.

Measure Campaign Performance

LYTTY will help you get the right analysis on ROI for every campaign with performance analysis

Wondering why top brands team up with LYTTY to engage their customers? Hear directly from them.

LYTTY has significantly enhanced our customer engagement. The software's Territory-wise point customization feature has been particularly useful, and the excellent customer support ensures we get the most out of LYTTY. We’ve seen a noticeable improvement in our interactions with customers, and we’re excited to explore more features like the Offers option to boost sales further. Highly recommended!

Sriram - A.V.P – IT

Paragon Footwear

At Xotic Nation, LYTTY has been instrumental in re-engaging our past customers. The platform's workflowbased purchase reminders, scheduled at specific intervals, allowed us to effortlessly reconnect with customers. Since implementing LYTTY, we’ve seen a significant boost in our repeat purchase rates.

Arjun Menon - CEO

Xotic Nation

CASE STUDY - 1

LYTTY’s Actionable Insights increased XoticNation’s repeat purchase rate by 20%

XoticNation, a growing beauty brand, struggled with repeat purchases as low as 10%. That’s when they turned to LYTTY's insights to dig deeper into their customer data.

  • They discovered something so simple yet powerful - the usage days thumb rule.

  • Turns out, a 100-gram pack of XoticNation's face cream lasts about 30 days for most customers.

The Actionable Insight

Set up automated WhatsApp messages that send personalised Buy Again reminders on the 28th day of purchase to customers.

The results

With just one click, customers could repurchase the face cream.

The repeat purchase value of the face cream rose from 10% to 30%

CASE STUDY - 2

LYTTY helped a major furniture retailer reactivate customers after a three year gap

A furniture retail chain wanted to activate its old, dormant customers and encourage them to repeat purchases. They joined forces with LYTTY to better understand the customers’ behaviour and develop exceptional strategies.

  • The actionable insight

    Offer personalised discount coupons for each customer to encourage them to buy again.

  • The result

    Successfully won back customers who hadn’t shopped in the last three years.

 

 

 

Transform your customer data into measurable success with LYTTY’s actionable insights Now!

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Easy Integrate with your Ecomm/ POS software

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Move beyond instincts and empower your retail strategy with data-driven actions for impactful growth.

14-Day Free Trial • Cancel Anytime • No Credit Card Required • Need a Demo?

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