Continuously update and profile your key customer information to better design personalised campaign.
01
Increase customer engagement and increase Business. When you know your customers deeply, you can reach out to them at the right moment with the right message — resulting in higher conversions and stronger loyalty.
02
If you want to analyse your customers better, you need to put your customers in to some meaningful baskets or Segments. Generally its been observed that like minded customer's purchasing behaviour has got many similarities, which will help the organisation to plan the marketing strategy very effectively.
LYTTY will help businesses to segment their customers with its easy to use industry's best used templated segments, or if you are keen on researching further, you can create your own customer segments with advanced segmentation tool.
03
Recency, Frequency, Monetary segmentation famously known as RFM analysis is one of the best tools used in Retail industry to know which customer for apt for a specific marketing campaign. RFM segmentation also will allow you to know which are the customers will be leaving you soon or which are your customers who are the advocates of your brand.
Generally RFM segmentation is executed, you will get 10 baskets of customers like, Champions, Loyal customers, Can't lose them, Hibernating customers, About to sleep customers, Promising customers, Recent users, Those who need attention, Price sensitive customers and Lost customers. LYTTY AI will evaluate your customers on this algorithm, and will give you monthly predictions of your customers on the above parameters.
Engage Customer
Personalised messaging for each customer group Coupon codes for segmented customers Know coupon code efficiency and redemption rates Loyalty program to retain customers Know what your customers do on your website with Webhooks
Simple and Advanced Segmentation
Ready-to-use industry-standard segment templates Build custom segments with advanced filters Combine multiple criteria for precision targeting Update segments automatically in real time
RFM Segmentation
Identify Champions, Loyal & At-risk customers Monthly AI-powered RFM predictions Know which customers are about to churn Target each basket with the right campaign
Start your free trial today and see how LYTTY transforms your customer data into growth.
